Schwartau’s first fruit smoothie is a creamy and fine fruit treat made from the best fruit. Whole fruits, freshly pureed in combination with tasty fruit juice give Schwartau PurPur its incomparable fruity taste.

With the packaging relaunch REDPACK Brand Design relies on the product benefits of PurPur. Realistic pictures of fruits decorate the label and put the demand for “naturalness” in the limelight.